Casino Marketing Conference provides the right topics at the right time

Casino Marketing Conference is already recognized as the premier marketing event in the gaming industry, and it takes on even more meaning this year as we struggle with a recession economy. Never before has marketing been such an important tool for an industry, and this year’s Casino Marketing Conference will provide cost-effective solutions for trying times.

So be sure to make your plans today to attend the sixth annual edition of Casino Marketing, July 20-22 at Paris Las Vegas, and its sister event, the hot Player Development Summit on July 20. At both events, you will join senior-level gaming professionals from commercial casinos, tribal casinos, racinos and other gaming venues from around the world and experience a more thorough platform of industry experts than ever before. Three full days packed with valuable and unique information and strategies to help maintain or even improve your market share and grow revenues.

Two exceptional keynote speakers will inform and delight Casino Marketing attendees. On July 21, Rossi Ralenkotter, President and Chief Executive Officer of the Las Vegas Convention and Visitors Authority, will provide the opening keynote address. With the topic of “How the Gambling Mecca is Dealing with the Recession,” Ralenkotter will be candid about how the recession is impacting Las Vegas and how the LVCVA is marketing in this environment.

On July 22, the economy also factors into keynote speaker Tim Gard’s presentation, “Rejecting Recession: Humor Me.” A well-known humorist, Gard will show how to use humor as a business skill.

Casino Marketing also feature two prestigious annual awards ceremonies – the Romero Awards: Recognizing Excellence in Casino Marketing; and the Casino Marketing Lifetime Achievement Award. For 2009, the latter honor will be bestowed upon Lyle Berman, Chairman of the Board and Chief Executive Officer of Lakes Entertainment, Inc. And this year, the Romero ceremony is hosted by Al Bernstein, Sportscaster and Boxing Analyst, Radio Host, Speaker and Performer.

At Player Development Summit, the keynote address will come from Troy Simpson, Senior Vice President of Innovation for Barona Resort and Casino, who has been trying to understand where the “new, new thing” is going to come from.

Complete conference details, travel and registration information are available at www.casinomarketing2009.com.